Customized ribbons can be personalized with any message you'd like. They are a fabulous addition to party favors, gift baskets, floral arrangements, and many other items. Favor ribbons have printing on both ends of the ribbons. Usually the name or names goes on the left side and the date goes on the right side. The long space in between allows you to make it into a bow. Continuous ribbon is usually used for wrapping small gift items. They are printed repeatedly with the text of your choice with about 2 to 3 inches space in between.